| Maddy
Dychtwald |
Related
Speakers... |
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Maddy Dychtwald's Key Accomplishments Include . .
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Co-founder
(with husband Ken Dychtwald)
and senior vice president of of
Age Wave,
a firm that works with the nation's leading corporations to
provide innovative solutions for customizable presentations,
market research and consulting services to respond to the
new maturing marketplace;
Author of The Power Generation
More About Maddy Dychtwald . . .
Maddy
Dychtwald is a nationally recognized author, public speaker,
marketing executive and entrepreneur. One of the nation's
leading authorities on generational marketing, she has been
actively involved in analyzing and forecasting lifestyle and
consumer marketing trends for seventeen years.
In
1986, Maddy Dychtwald co-founded Age Wave, Inc. with her
husband, Ken Dychtwald. Age Wave is the nation's premier
think-tank and strategic consulting group focused on boomers
and the mature market. During her first decade at Age Wave,
she helped grow the company from the ground up to a multi-million
dollar enterprise with a reputation as the best in its field.
Maddy
Dychtwald has delivered speeches to more than 200,000 business
leaders worldwide, including a diverse group of clients
such as Allstate Insurance, Blue Cross of California, Chevron,
New Balance Athletic Shoes, and Washington Wine Commission.
Her sought-after presentations, which help business executives,
managers, and sales groups understand the changing wants
and needs of the new "cyclic" consumer and employee,
draw on more than fifteen years of research and analysis.
Maddy Dychtwald combines her engaging delivery with light
humor, entertaining anecdotes, interesting examples and
illustrative multi-media.
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| What
People Are Saying |
"Maddy
was fantastic. Her personal, interactive, and multi-media
presentation style was an excellent role model for all speakers.
Her presentation injected new, powerful and provocative marketing
paradigms into our business and inspired us greatly in our
innovation drive." |
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—
Nina Jang
USA Trends
Coca-Cola USA |
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"Maddy's delivery was lively, informative and entertaining,
and her remarks hit a bullseye. Extremely relevant
to our current marketing efforts. Excellent." |
—
Mary B. Petersen, JD, CLU, ChFC
Director, Marketing
The Prudential Insurance Company
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"Attendees
raved about the great job Maddy did. The material was not
just a bunch of theories, but something that could be used
immediately. Maddy's preparation and presentation style were
excellent." |
| —
Jim
Cooper
Vice
President, Education & Training
Choice Hotels
|
"Maddy
wowed them! We have seldom received such an overwhelming positive
response for any speaker. She was terrific: informative
and entertaining." |
—
Michael R. Argetsinger
Symposia Director
Illinois Association of HMO's
|
"Maddy
was terrific! The material was on target, extremely relevant
and timely, and of vital importance to our membership. She
took the steps necessary to learn as much as possible about
our audience and their needs. That's the kind of effort that
guarantees the unbelievably positive response we received."
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—
Douglas E. Raymond
President & CEO
Retail Advertising & Marketing Association
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"Our participants loved your program. I especially appreciated
your efforts in researching credit unions and tailoring your
presentation to our needs. We noticed the extra efforts, and
so did the audience." |
—
Darrell Bahr
Vice President, Communications & Education
Missouri Credit Union System |
"Maddy Kent Dychtwald did an outstanding presentation.
The program was very informative and was delivered in a powerful
manner. Her insight and knowledge of the financial services
industry provides a perfect ending to motivate the audience
in taking advantage of the wonderful market opportunities." |
—
Gordon J. Sprague
Senior Vice President
AIM Distribution |
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Cycles:
How We Will Live, Work and Buy
