Philip Kotler

Philip Kotler's Main Accomplishments Include . . .
Philip Kotler is the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University, Evanston, Illinois. Kellogg was voted the "Best Business School" for six years in Business Week's survey of U.S. business schools. It is also rated as the "Best Business School for the Teaching of Marketing". Professor Kotler has significantly contributed to Kellogg's success through his many years of research and teaching there.

He received his Master's Degree at the University of Chicago and his Ph.D. Degree at MIT, both in economics. He did post-doctoral work in mathematics at Harvard University and in behavioral science at the University of Chicago.

More on Philip Kotler . . .
Professor Kotler was the first recipient of the American Marketing Association's (AMA) "Distinguished Marketing Educator Award" (1985). The European Association of Marketing Consultants and Sales Trainers awarded Kotler their prize for "Marketing Excellence". He was chosen as the "Leader in Marketing Thought" by the Academic Members of the AMA in a 1975 survey. He also received the 1978 "Paul Converse Award" of the AMA, honoring his original contribution to marketing. In 1989, he received the Annual Charles Coolidge Parlin Marketing Research Award. In 1995, the Sales and Marketing Executives International (SMEI) named him "Marketer of the Year". In 2002, the "Marketing Educator of the Year" award from the Academy of Marketing Science.

Professor Kotler has consulted for such companies as IBM, General Electric, AT&T, Honeywell, Bank of America, Merck and others in the areas of marketing strategy and planning, marketing organization and international marketing.

He has been Chairman of the College of Marketing of the Institute of Management Sciences, a Director of the American Marketing Association, a Trustee of the Marketing Science Institute, a Director of the MAC Group, a former member of the Yankelovich Advisory Board, and a member of the Copernicus Advisory Board. He was a Member of the Board of Governors of the School of the Art Institute of Chicago and a Member of the Advisory Board of the Drucker Foundation.

He has received honorary doctoral degrees from the Stockholm University, University of Zurich, Athens University of Economics and Business, DePaul University, the Cracow School of Business and Economics, Groupe H.E.C. in Paris, the University of Economics and Business Admininstration in Vienna, Budapest University of Economic Science and Public Administration, the Catholic University of Santo Domingo, and the BI Norwegian School of Management..

• Strategic Marketing
• Sales and Marketing
• New Products Development
• Marketing Organizations and Planning
• Marketing for Cultural Organizations
• Hospitality, Tourism, and Place Marketing
• How to Create, Win and Dominate Markets