Brian Solis – Virtual Keynote Speaker

What can we learn from some of the colossal mistakes we have seen a number of incumbent companies make? How do we survive and thrive in an era of digital Darwinism? And how did everything change so quickly?

Two major success factors are crystalized;

1. The rate and ability to embrace and enact digital transformation within the business, And

2. The development of leadership change-agents and influencers who champion innovation.

Brian presents this exciting and poignant keynote in a just-in-time session to ensure your business remains relevant in an ever-changing future. With a magnified focus on your specific industry, Brian will unpack:

• The state and future of digital transformation and how it’s changing businesses at the very core
• How to identify, lead and empower business mavericks and change-makers within your organization and across your industry
• How incumbent companies are making mistakes and what you can do to avoid sealing your own fate in the same way
• What you can do personally to change things for the better in your career and for your company

X marks the spot! Brian Solis knows what it takes to be innovative. As the principal analyst studying technology and its impact on and after numerous success stories at the forefront of Fortune 500 companies and the tech/startup world there is no speaker better than Brian to welcome you to a new era of business.

In this progressive and captivating keynote Brian explains why the future of business is experiential, sharing his insider knowledge on how to create meaningful experiences.

Audiences will discover:

• What’s really at the heart of a great experience
• How experiences become memories and how to connect to people’s hearts and minds
• From Brand Experience (BX) to Customer Experience (CX) to User Experience (US) X: How to design experiences that start at the top and change how companies work, sell, and serve
• How to design customer experiences that matter in a time of what Brian calls, “accidental narcissism”
• How micro-moments are reshaping the new customer journey in each of the four moments of truth

Remember that “Kodak moment?” Well, you’re among the last generation to appreciate its true meaning. Now the “Kodak moment” is something students and executives will examine as “that moment when businesses failed to embrace creative destruction to compete for the future.”   The key to innovation is to question everything, challenge convention, and relentlessly pursue relevance. To compete for the future starts with investing in a culture that promotes productive thinking, exploration and experimentation. That’s just the beginning however. Executives need to believe that managing teams towards goals is one thing.  It is leading people in new directions that surface new opportunities. To do so requires vision, transparency and trust.   Innovation is about shifting from a management culture to that of leadership.

“But this is the way it’s always been done.” – Said no successful entrepreneur ever

An idea is just an idea until it’s put into action and brought to life by people who share your vision and passion for changing the world. A world-changing idea has to not only be innovative; it has to disrupt the status quo. The challenge is to help people take their ideas shape them into something powerful. All too often though, organizations limit their ideas to that of iteration versus innovation. There’s a difference…

Iteration – Doing old things better
Innovation – Doing new things that create new value
Disruption – Doing new things that make the old things obsolete.

In an entertaining, insightful and encouraging way Brian will:

• Inspire the audience to shift perspective and learn to unlearn
• Help the audience bring ideas to life that are innovative and maybe even disruptive
• Teach and motivate people to believe in their own ideas and intuitions to challenge business as usual and unlock new opportunities

As one of the world’s leading analysts and digital anthropologists, Brian studies how the evolution of technology, business, and culture impact specific industries. In this tailored keynote presentation Brian will specifically study your space and share his vision and experiences to help your organization understand and embrace the dynamics defining the rise of digital transformation, innovation, connected consumerism, digital lifestyles and important trends impacting your industry, including but certainly not limited to:

Business and Customer/Employee Experience  – Brian ties together the latest trends and developments in Brand/Digital/Omni/Mobile and Social. Design marketing strategies and campaigns that matter in a real-time, ‘always-on’ world.

Tech, Innovation and Silicon Valley – What is it about Silicon Valley that drives innovation and disruption, what’s the hot new tech and what’s the next big thing?!

Retail and e-Commerce – Brian re-imagines the world of shopping, payments and retail/e-tail.

Leadership vs. Management – Learn how executives lead in roles from the top to bottom, to inspire a more passionate, loyal and profitable workforce.

Finance Services and Insurance – The future of banking, finance and insurance is so important. Learn from Brian’s in-depth studies centred deeply on UX (user experience).

Travel and Telecommunications – Learn about the future of tourism, travel and experiences.

 In his previous book, he documents the rise of connected consumerism and the role people play in the future of business. In this presentation, Brian depicts how leadership can survive Digital Darwinism by understanding customer and employee behavior and expectations, disruptive technology, innovative business models, and new opportunities. He also demonstrates best practices and methodologies to align the organization around a common and meaningful vision, strategy, and objectives.