Keynote Speaker Peter Docker

Peter Docker

Leadership and Corporate Culture Expert

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  • Languages Spoken
  • Travels From
    United Kingdom (UK)

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Peter is passionate about enabling people to be extraordinary. Inspired by The Golden Circle, Peter teaches leaders and organizations how to harness the power of WHY to do extraordinary things. He illustrates his insights by drawing on examples from his previous flying, military and industry career to explain principles that can be applied in any business.

Standing shoulder to shoulder with Simon Sinek since 2011, Peter is an Igniter and Implementation Specialist on the Start With Why team, helping organizations harness the power of WHY to create extraordinary cultures and sustainable high performance. Peter has taken his years of practical experience and co-authored with Simon Sinek and David Mead, Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team, a step-by-step guide on how to discover your WHY, published September 2017. Peter is globally recognized as the “HOW” guy to Simon’s “WHY”.

Why Peter Docker?

  • Dedicated to sharing his insights into how human beings operate, communicate, and relate, specializing in organizational culture and leadership.
  • Draws examples from his previous flying, military, and industry career to explain principles that can be applied in any business.
  • Multi-faceted career has encompassed being an international negotiator for the UK Government and leading multi-billion dollar international procurement projects.
  • Commercial experience extends across Europe, Middle East and Africa, North America, India, and the Far East.

A trained leadership consultant and executive coach, Peter’s commercial and industry experience has been at the most senior levels in sectors including oil & gas, construction, mining, pharmaceuticals, banking, television, film, media, manufacturing and services – across 80 countries.

Peter served as a former Royal Air Force senior officer, has been a Force Commander during combat flying operations and has seen service across the world. His career has spanned from a professional pilot, to leading an aviation training and standards organization, teaching postgraduates at the UK’s Defence College, to flying the British Prime Minister around the world. Peter has led multibillion dollar international procurement projects and served as a crisis manager and former international negotiator for the UK Government.

Testimonials 5

  • “Peter was a wonderful speaker, very well received. We received excellent feedback so far on our surveys noting that he was a dynamic speaker and set the event off on the right foot. Such a nice person with great insights. We truly appreciated him joining us in Monaco! “


  • “Quality speakers are so good, and Peter is one of the best. He was thoroughly inspiring and useful. His slick presentation engaged you from the moment he stepped on stage. He was the highlight for me and an added bonus was being able to attend the lunch with him to carry on the Why debate.

    Peter’s presentation was brilliant. He was a very engaging speaker and he made it so relevant that you could really understand how it would work day-to-day in your role and workplace. “

    Human Resources Institute of New Zealand Conference

  • “Peter brings an exceptional level of commitment and integrity to his work – and it shows in the results he gets. But, perhaps most of all, his ability to see old, gnarly problems in a clear, illuminating new light makes working with him full of potential and hugely exciting.

    Occasionally, you meet a group of people who can truly inspire. It’s rare to be blown away by a consultancy firm, even rarer still to meet some with the passion, enthusiasm and humanity of Why Not. We came away feeling honoured that they chose to work with us and help us become all we could be. Rare indeed.”

    Freeman Christie Ltd.

  • Peter’s presentation was sensational – an inspiration to our delegates. The feedback I received from various delegates was all positive and I know that Peter had the opportunity to speak to a few of our member delegates, supplier partners and staff afterwards. The people that I spoke to said they found Peter to be engaging on stage, and that they could relate to his presentation on both a business and personal level.

    Liqour Marketing Group

  • When we collaborated on our Leadership Summit content, I asked Peter to do two things: give our people genuine tools that they could use in their regular work environment and drive behavioral changes that would help them act like leaders instead of managers. He succeeded beautifully! I see evidence EVERY DAY that your material has lifted their performance as leaders and created its own momentum. Peter, I want you to realise what an amazing impact your work has had for us!

    Laura Lee Gentry

    VP Ultimate Software

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