Justin “Hasard” Lee

Lt. Col. Justin “Hasard” (pronounced Hazard) Lee is a Wall Street Journal bestselling author, F-16 and F-35 fighter pilot, and combat veteran. As Chief of Training Systems for the U.S. Air Force’s largest fighter training base, he built the system that turned hundreds of independent teams into one fighting force. That methodology trained fighter pilots faster and with higher proficiency, and has since been adopted by air forces worldwide. He flew over 80 combat missions, including the mission that inspired his signature keynote, a night where a tanker crew 100 miles away chose to own the outcome and save his life.

From that experience, he developed the Own the Outcome™ operating system, a framework that replaces siloed, task-first cultures with mission-first execution. His bestseller, The Art of Clear Thinking, brought those frameworks to a global audience with translations in over 15 languages. The system is now installed inside Microsoft, Meta, IBM, and Lockheed Martin.

Every engagement starts with research into your business and direct conversations with your leadership team. No slides. No podium. Your audience hears their challenges, not a generic speech. Teams leave with tools they implement the same week, including a decision rights framework and the 3×3 Debrief, a five-minute ritual that drives continuous improvement. For organizations that want to go deeper, Hasard installs the full operating system through 90-day engagements that drive lasting cultural change.

Featured in Forbes and Harvard Business Review. “I’ve brought in a lot of speakers. Hasard is different. He gave my team a system they can use Monday morning. I watched 400 leaders lean in for an hour. It was a grand slam.” – Bart Proctor, CEO, Pye-Barker