Mar 23, 2022
How does the Events and Meetings Industry become part of the Metaverse Concept?
What is the metaverse?
The metaverse is a 3D virtual universe— a network of 3D virtual worlds focused on social connection. For example, the game Roblox is its own metaverse world, and so are Fortnite and Minecraft. Gaming, augmented reality (AR) and virtual reality (VR) make up the primary market of the metaverse.
The entire metaverse space as a whole is predicted to be a nearly $800 billion market opportunity. According to Bloomberg Intelligence, “as video game makers continue to elevate existing titles into 3D online worlds that better resemble social networks, their market opportunity can expand to encapsulate live entertainment such as concerts and sports events as well as fighting for a share of social-media advertising revenue.” Not to mention, keynote presentations could also take up space in the metaverse.
How do the speaking industry and the events & meetings industry fit in the metaverse space?
BigSpeak President Barrett Cordero imagines a future of speaking events with VR goggles.
“You will be able to see an entirely different environment in high definition, 3D, 360 degrees while wearing virtual reality (VR) goggles,” explains Barrett in his recent Forbes article. Events in the metaverse space will be highly interactive, “you can interact with other attendees’ avatars (your virtual self) and your environment by wearing haptic gloves (or game controllers). Forget PowerPoint: You’ll be in the presentation, not just watching it” Barrett says.
With AR/VR, everyone in the company can attend an immersive experience, hear the messages and interact in real-time, the day of. Plus, the company doesn’t have to incur the cost of travel both in dollars and time.
The events and meetings industry could see major profits by diving into the metaverse world. According to Bloomberg Intelligence, “Revenue from live entertainment businesses that can become part of the Metaverse concept – films, live music and sports – may exceed $200 billion in 2024.”
Want to open more doors and have your team learn about the metaverse more in depth? These Top Metaverse Keynote Speakers are pioneers and inventors, the most innovative and dedicated in this new field:
Robert Richman is a top virtual keynote speaker, corporate culture strategist, and co-creator of Zappos Insights. As one of the world’s authorities on employee culture, Robert is a sought after keynote speaker at conferences around the world and has been hired to teach culture in person at companies like Google, Toyota, and Eli Lilly.
Mitch Lowe is a top business and entertainment keynote speaker, former COO of Redbox, and founding executive of Netflix. As VP of Business Development and Strategic Alliances for Netflix’s first five years, and as a member of its core executive team Mitch led many of the partnerships that drove new subscribers to join Netflix, such as its partnership with Best Buy and DVD manufacturers.
Ms. Joanna Peña-Bickley is a top innovation keynote speaker, a 21st century renaissance woman, a design technologist, known as the mother of Cognitive Experience Design. She is propelled by a multidisciplinary acumen in design, data, media, and technology, her insatiable curiosity moves the C-Suite beyond obvious ideas and products, towards enduring market-making experiences for the connected era.
Dr. Beau Lotto is a Professor of neuroscience, author, and entrepreneur. Founder and CEO of the Lab of Misfits AR and a three-time main-stage TED speaker, Lotto has spoken at the G8, Google’s Zeitgest, and Wired, and contributed to the BBC, National Geographic, Netflix, and PBS.
Erica Orange is a top futurist keynote speaker and Executive VP & COO of The Future Hunters, one of the world’s leading futurist consulting firms. Erica frequently speaks to a wide range of audiences about global trends that are shaping the landscape today. She has also authored numerous articles, book chapters, and industry white papers on cutting-edge, future-focused topics.
Vinay is a top technology keynote speaker who is a visionary Product Leader in Virtual and Augmented Reality (XR), and AI. Narayan serves as Vice President of Platform Strategy and Developer Community for HTC, overseeing the company’s platform approach to ensure VIVE is creating the most robust ecosystem for its consumer and commercial partners.
Interested in booking a Metaverse Speaker? Please email info@bigspeak.com or call 805-965-1400 to inquire.