Joanna Peña-Bickley

Is Generative AI the dawn of unprecedented innovation, or does it herald the end of human creativity as we know it? Critics argue AI, with its ability to generate designs in seconds, threatens to replace the nuanced, emotional, and deeply creative aspects of design that have long been the domain of humans. But is that truly the case? Joanna Peña-Bickley is a design engineer known as the mother of Cognitive Experience Design and a pioneer in Generative AI. In this exciting talk, Joanna will propose a radical reimagining of the human-AI collaboration that could redefine the boundaries of innovation in product, user experience, and industrial design. Audiences will come away seeing Generative AI not as a rival but as a co-creator, enhancing human creativity rather than extinguishing it.

A tidal wave of Generative AI promises to redefine the very fabric of human endeavor. AI heralds a seismic shift in the skill sets required not just to survive but to thrive in the Intelligence Era. The question is, can your organization surf this wave, or will it be swept away by its sheer force? Joanna Peña-Bickley is an AI expert known as the mother of Cognitive Experience Design and a pioneer in Generative AI. In this talk, she’ll examine the boundaries of AI and where human skills like creativity, empathy, and ethical reasoning fit in. Audiences will come away understanding the limits of AI and what humans can do to stay relevant in the Intelligence Era.

Society is in a crisis of being chronically rushed. The relentless pursuit of productivity and multitasking has birthed a form of societal schizophrenia, fragmenting identities and diluting the essence of what it means to truly live. People are stretched thin, playing multiple roles, with the ever-present fear of falling behind in a world that never sleeps. So, what can you do to slow things down and live a full life? Joanna Peña-Bickley has twenty-five years of experience as a pioneer in AI and is known as the mother of Cognitive Experience Design. In this exciting talk, Joanna will show how a new class of AI-native computers can enhance productivity. Audiences will come away understanding how to reinvent their relationship with the clock, recalibrate their lives, and rediscover equilibrium.

According to the World Health Organization, over 1.5 billion people live with some degree of hearing loss, a figure projected to soar to over 2.5 billion by 2050. Losing hearing can impact a person’s communication, social interaction, and cognitive functions, leading to an increased risk of dementia. However, AI could provide a solution. As a pioneer in AI and the mother of Cognitive Experience Design, Joanna Peña-Bickley understands AI’s potential with hearing. In this dynamic talk, Joanna will share how AI can transform hearing health and brain vitality, offering solutions that were once deemed the realm of science fiction. Audiences will learn about personalized hearing aids, cognitive training apps, and more.

In an era where connections are a click away, a paradoxical epidemic of loneliness has swept across societies worldwide. Loneliness is an ailment as detrimental as smoking 15 cigarettes a day. Our screens often act as barriers rather than bridges, exacerbating the feeling of isolation. So what can be done? Joanna Peña-Bickley is a pioneer in Generative AI, known as the mother of Cognitive Experience Design, with over twenty-five years in the industry. In this talk, Joanna will explore the frontier of AI-native inventions and computing solutions designed to foster a healthier relationship between humans. Audiences will come away understanding AI can be a force that brings us closer, not just online, but in the depths of our human experience.

In the shadow of dementia and Alzheimer’s disease, millions worldwide navigate the complexities of memory loss, diminished cognitive abilities, and the erosion of personal identity. Traditional approaches to care only provide temporary relief without addressing the root causes or offering hope for improvement. But AI can help. As a pioneer in AI and the mother of Cognitive Experience Design, Joanna Peña-Bickley understands AI’s potential. In this exciting keynote, Joanna will shine a light on the groundbreaking potential of AI to revolutionize the approach to caring for dementia, Alzheimer’s disease, and cognitive disabilities. Audiences will come away understanding how AI could help with early detection, personal care, enhancing cognitive functions, supporting caregivers, and more.