How Much Does A Keynote Speaker Cost?

 

How much do keynote speakers charge? Keynote speaker fees can range from zero to millions of dollars. The cost often depends on their experience, name recognition, and how popular their topic is. 

Typically, a professional keynote speaker’s fee ranges from $5,000 to $50,000. Some may speak pro bono for events if they believe in a cause or if an event can give them more recognition. Meanwhile, experts who aren’t professional speakers (professors, local business owners, new authors) often charge much less.

So what experience can you expect for your money?

 

Under $15,000 

Many quality speakers charge less than $15,000. Some of these speakers are excellent. They are Up-and-Comers who are actively building their brands (through speaking, writing, and consulting).

On the other hand, some speakers charge lower fees because they lack experience in one of these areas: 

  • Less speaking experience (good ideas but less well-known) 
  • Less polished presentation skills (an expert in the field but not experienced with engaging audiences) 
  • Fewer impressive credentials in their field (maybe a CEO of a small company compared to, say, a Fortune 500 company) 
  • No polished marketing assets (headshots, AV term sheet, demo videos, or one sheet)

 

$15,000-$25,000

At this fee level, you will find high-quality Professional Speakers. These professional speakers are well-spoken, prepared, and composed every time. They can handle all audiences, from speaking to five CEOs in a boardroom to a thousand people in a conference hall in Vegas. They know how to engage your audience and deliver actionable takeaways.

The only reason they are not charging more is they have not achieved name recognition or published a bestselling book. 

 

$25,000-$50,000

At this fee level, you are paying for Popular Speakers. Popular Speaker’s fees are higher because of the popularity of their topic or the reputation of the speaker. They either have a highly relevant and in-demand topic (think Performance Under Pressure by JP Pawliw Fry) or are well-known as the top thought leader in their industry (think Seth Godin). Everybody wants these speakers at their events. These speakers typically have bestselling books, won national awards or championships, or have led successful companies.

Usually, these speakers are just as good as professional speakers. However, sometimes you are paying more for the popularity than the presentation skill.

 

$50,000 And Above 

At this fee level, you are getting a Celebrity or a Brand-Name keynote speaker. The fee is higher because you have heard of these people. They are well-known politicians, athletes, actors, comedians, motivators, etc. They might have a book that’s been on the bestseller list for years, or they consistently headline stadiums for their motivational talks. 

At this level, you are getting someone who will move ticket sales or drive awareness of your event. Some have professional-level presentation skills, and some do not. You are paying for the name more than their skills.

 

If you would like to book a top keynote speaker for your next event, contact BigSpeak Speakers Bureau. BigSpeak Speakers Bureau is a leading speaking agency and one of the top speakers bureaus for keynote speakers, musicians, comedians, and entertainers.

 

For Choosing a Great Keynote Speaker Also See:

5 Ways to Book Keynote Speakers on a Low Budget

How to Hire the Perfect Keynote Speaker

How to Book a Celebrity Speaker

What to Expect When Working With a Speakers Bureau