Erik Qualman

Welcome to The Focus Project, a keynote designed to provide answers and solutions to the challenge of focusing in an unfocused world. Combining street science and institutional research alongside his own personal focus project, Qualman delivers practical advice on doing the important things instead of a bunch of things.

The following is a guide to pursuing less in order to achieve more—both personally and professionally. We will realize that leading an overly busy life is a choice, but it’s not a wise one. Being overscheduled isn’t something to be proud of, it’s something to avoid at all costs. Instead, we should choose to focus on what matters most.

This choice determines our success, happiness, health, and fulfillment. Successful and happy people understand it’s not about getting more things done, it’s about getting more of the big things done.

Leaders this digital decade are made—not born. The key is understanding the balance of offline and online. Using profound and practical research, Qualman showcases the 5 Habits that drive success & happiness for employees, partners and customers in a WiFi World. Qualman reveals new techniques including Posting-It-Forward, Being FLAWsome, and other insights to positively impact and transform your audience & organization.

What’s the difference between winners and losers in a digitally distracted society? Focus. Winners focus on what matters most. While simple, it’s not easy. The #1 killer of promising careers, teams, and businesses is a lack of focus. We either try to do too much, or we put our time, treasures, and trust into the wrong buckets. Qualman shares specific focus techniques used by the world’s most successful people and organizations.

To ensure you are the disruptor versus the disrupted, you must understand societal shifts and instill a culture of creativity around them. This session looks at key future trends and their impact on your organization. Qualman provides the roadmap for your organization’s digital transformation. Leap over the pitfalls of incremental change and land on a foundation of progressive and practical innovation principles. Future forward!

Based on his #1 Bestseller, Qualman dives into the powerful concept of Socialnomics. Word-of‐Mouth is on digital steroids and has transformed into World-of-Mouth. Organizations must learn the new rules of social, mobile, and beyond or they will miss this once-in-a-generation opportunity to earn customers’ loyalty and drive long-term success. Socialnomics is the key to winning customers’ hearts, minds, and wallets.

We don’t have a choice on whether we digitally transform, the choice is how well we do it. Leaders this digital decade are made—not born. The key is not only understanding social media, IoT, mobile, AI, Blockchain, but, more importantly, understanding how they work together. This session will give you tips and tricks on how to implement current and future digital trends to maximize your organization’s impact on the world.