SETH GODIN is a world-renowned marketing expert, keynote speaker, author of 18 international bestselling books, and founder of Squidoo and Yoyodyne. As a thought leader in the marketing world, his writing focuses on everything from authenticity to harnessing your power to radical innovation. He also writes a daily blog expanding on ideas seen in his books and curating new viewpoints on topical happenings.
After selling his company Yoyodyne to Yahoo! in 1998, Godin joined their team as the VP of Marketing for two years before founding his second startup Squidoo. Once again, his company’s value was sought-after and he sold it to Hubpages in 2012. Now, Godin dedicates himself to spreading the knowledge he gathered from a lifetime as an entrepreneur and marketing guru.
Take Leo Burnett, David Ogilvy, Bill Bernbach, and Mark Twain. Combine their brains and shave their heads. What’s left? Seth Godin.
-Jay Levinson, author of Guerrilla Marketing
He has taken the TED stage three times, twice ranking in the top 1% of speakers at the event. He has spoken to millions of people at public events, and at companies as diverse as Disney, Cadillac, eBay, Google, Amazon, Microsoft, Adobe, American Eagle, Eddie Bauer, and hundreds of others.
In 2013, he was inducted into the Direct Marketing Hall of Fame with only two other honorees reaching the same accolade. And in 2018, he was inducted into the Marketing Hall of Fame, the only person in both.
Godin recently launched a four-book series on Kickstarter which reached its monetary goal within three hours, making it the most successful book launch via the funding platform.
His 19th book, THIS IS MARKETING comes out in November, 2018.
Photo by Brian Bloom