Jan Rutherford

Keynote Speaker, Author, Former Green Beret

  • Jan Rutherford`s Keynote Speaker Fee This reflects Jan Rutherford`s U.S. Speaking Fee

    $10,001 - $20,000

  • Languages Spoken


  • Travels From

    Colorado, USA

  • Jan Rutherford`s Keynote Speaker Fee This reflects Jan Rutherford`s U.S. Speaking Fee

    $10,001 - $20,000

  • Languages Spoken


  • Travels From

    Colorado, USA

Suggested Keynote Speaker Programs

INSTRUCTIONAL: The Three Pillars of a Self-Reliant Leader

MOTIVATIONAL: Your Crucible - Why Difficulties Matter

INSPIRATIONAL: The Crucible – Secrets of High Performing Teams

CONVERSATIONAL: Go Fast, Go Alone - Go Far, Go Together

MULTIGENERATIONAL: Functional Teams: More Than Just A Collection of People

CONFRONTATIONAL: Talent Development – A Profound Disconnect?

About Keynote Speaker Jan Rutherford

About Speaker Jan Rutherford…

A former U.S. Army Special Forces soldier and successful business executive, Jan Rutherford knows the value of overcoming challenges to strengthen resilience and lead more effectively.

As a professional speaker, Jan was recognized as one of the “Top 100 Leadership Speakers for 2018” in Inc. Jan presentsJan presents the Self-Reliant Leadership principles contained in his book The Littlest Green Beret: On Self-Reliant Leadership to business leaders across the U.S. and Europe. Half the proceeds of Jan’s book are distributed to the Green Beret and Special Operations Warrior Foundations. Jan also serves on numerous boards, and invests time with select DOD units and veteran organizations.

Jan has over 25 years of business experience and has held executive roles in business development, marketing, sales, training, product management, and as a CEO.

Jan entered the U.S. Army at age 17 (weighing 114 pounds) where he spent six years in Special Forces as a medic and “A” team executive officer, and three years as a military intelligence officer.

In 2011, Jan founded Self-Reliant Leadership, LLC– a leadership development firm focused on helping leaders and teams develop self-reliance to grow their business through advising, facilitating, coaching, and wilderness expeditions.  He is also cohost of The Leadership Podcast.

As a Senior Instructor at the University of Colorado Denver Business School for over a decade, Jan teaches two courses to MBA students: ‘Leadership in New Ventures’ and ‘Leadership & Entrepreneurship in Ireland’ (delivered on-site in the Republic of Ireland and Northern Ireland).

Jan holds an MBA from the University of Phoenix, where his research focused on the effects of long-distance learning on job performance. He earned his undergraduate degree in Political Science from the University of South Florida, and was a Distinguished Military Graduate.

Jan is a dual U.S. and Irish citizen with a special affinity for Ireland and the wilderness of the Western United States.



“Your presentation was just what we were looking for! It will have a long term impact on our audience. Many times we attend some great presentations, but when it is over and you get back to work the next week you never use the information. Your presentation and the information will be one of those things that we will all be able to put in our “Fire Chiefs Tool Box” to use it over and over throughout our careers. It was just what we were looking for and you delivered!

Kent Logaly

Oklahoma State Firefighters Association

“We haven’t had an event like this for years. It was the most on-point, useful dialogue we have had. Your communication style engaged the crowd quickly and your real life stories really helped cement the concepts. Many thanks for your time and effort. You made a difference.”

Steve Steele

CEO, IBMC College

“I found your talk very wise…and refreshing. You have the quiet authority to make the case, without a trace of bluster or inauthenticity, for the value of perseverance and sacrifice; all the better that you tie the sufferance of personal risk and discomfort to the need to reflect on your deepest values and to live by them. Your call to action is not to change the myth-of-your-life so you like yourself better but to change your life to earn the change of story.”

Vincent Stanley

Director of Philosophy, Patagonia Inc.

“Thank you for what you’ve done for me, for my team and for veterans and leaders everywhere.”

Jacqueline Molnar

Chief Compliance Officer, Western Union

“Thank you for an engaging and meaningful presentation.  I resonated with your message about cultivating grit, fostering duty, and setting pace – and you brought those concepts to life in your video and audience involvement.”

John M. Hinck

PhD, Former Colonel and Apache Pilot, Assistant Professor of Leadership, Leadership Institute | Air Command and Staff College | Air University

“Honestly Jan, you made such an impact on the island. All of the feedback we get, talks about the incredible impact you made on the people attending. You have an amazing gift – that of a teacher and guide, grounded in real world experience. That, and a humble disposition, really does make you an inspiration. Proud to know you! Cheers,”

Andrew Parish

Director, Startup Ireland

“Once Jan and I spoke I knew we had to ask him to speak at our annual Leadership Symposium (LEDx) at Air University.  Of course Jan did not fail to deliver—he connected with our crowd in a way that few have done—combining the best of academic leadership theory with practicality that only a true practitioner in the art of leadership can.  Thank you Jan—can not wait for next year.”

Professor J. William “Bill” DeMarco

Department Chair, Department of Leadership Studies at USAF Air Command and Staff College

“I’ve done other leadership courses at Oxford and Harvard, but neither are as profound as the Crucible experience.”

Tristan Van Der Vijver

Global Head of Compliance at Western Union Business Solutions

“There are a lot of ways to develop the next generation of high potential leaders, but the Self-Reliant Leadership Crucible is 100% proven. Your leaders will be forever changed to the benefit of their teams and your entire organization.”

Rear Admiral Kerry Metz

Retired U.S. Navy SEAL


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