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Tag Archive for Persuasion speakers

The Art of Pre-Suasion with Robert Cialdini

Robert Cialdini, social psychologist, “Godfather of Influence,” and bestselling author of Influence: The Psychology of Persuasion, has done it again with his newest and much…

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The Power of Pre-Suasion

There’s a potent, yet little-recognized, dimension within the practice of persuasion.  It’s called pre-suasion—the process of gaining agreement with a message before it is sent.  …

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