Crystal Washington

(Highly Customized to Industries and Job Functions)

The future of generative artificial intelligence is here, and you don’t have to look far to see it. Technologies like ChatGPT are quickly becoming the most effective and efficient way for busy business professionals to increase profits and productivity. But if you’re not using it, your competitors certainly will. In this keynote, Crystal Washington will share her insights on how you can use this cutting-edge technology to drive performance and take business to the next level.

Attendees will leave knowing:

• What generative AI is and is not; its limitations and best applications
• How tools like ChatGPT will impact your industry
• How to develop strategies for integrating ChatGPT into existing systems to supersize your results
• Best practices and ethical considerations for leveraging ChatGPT in business applications

• Identify the significant ways in which technology is changing human beings
• Understand generational differences and technology preferences for increased team participation and client acquisition
• Discover how technology like augmented reality, beacons, and artificial intelligence are shifting the job market and your customers’ communication preferences and needs
• Uncover what you should do NOW to get ahead of the curve and thrive!

• Uncover the #1 secret for attracting qualified prospects on line
• Discover the top five tools for wowing prospects, clients, and influencers with little to no effort on your part!
• Use Google with social media as reconnaissance tools to discover who is using your competition, is actively looking for your services, and to pull membership rosters of potential clients from the “secret” web
• Utilize simple technology options for creating marketing systems for automating your digital strategy and measuring ROI

• Discover secrets for strengthening lucrative professional relationships
• Identify hacks for better business/career management
• Uncover fresh “spy tricks” unknown to 99% of Internet users for gaining valuable client information and monitoring your competitors
• Become an expert at task automation and outsourcing non-revenue generating busy-work (even at home)

• Discover the #1 trick for getting results from Linkedln
• Uncover how to use segmentation to make each connection feel like you’re tailoring information to their needs
• Use the best apps for creating a polished brand that attracts influencers and opportunities

• Understanding the Do’s and Dont’s of reaching out to contacts during high-stress periods
• Identify strategic ways to use social media for your personal brand
• Gain creative ideas for going from provider to superhero in the minds of clients during their most difficult periods
• Discover cool tech tools and tricks for consistently crafting “wow” moments for peers, clients, referral partners, and even prospects

• Identify the significant ways in which technology is changing human beings
• Discover the unique ways technology trends will impact your industry in the long term
• Uncover tactics for riding the wave of change to provide positive business results

• How to send out high tech, high touch proposals that knock the socks off your prospects
• Ways to turn what would be tedious conference calls into relationship-building experiences
• Fun tools for endearing yourself to clients and building lasting relationships

In a time when technology doubles every 18 months, corporate professionals want to not only understand current technology, but get ahead of the curve to remain innovative! This talk addresses the current social media and Internet landscape as well as how your company can leverage future trends for recruitment, employee and client engagement as well as for brand differentiation.

93% of marketers and sales professionals use social media for business, do you? With the majority of Americans using some form of social media, chances are, your prospects are there too. Powerful Google search functions paired with sites like LinkedIn, Facebook, and Twitter make prospecting and relationship building easier and cold-calling a thing of the past! In this talk, Crystal will show you how to use social media for prospecting, gaining referrals, and inbound marketing!

 Getting on social media is easy; figuring out what to do once you’re on it…now that can be a challenge. Join Crystal in this high-energy presentation as she outlines how you can use social media to network, grow your following as an industry expert and become a greater asset to your company.

Do you need to take the guesswork out of social media marketing? In this talk, Crystal outlines the latest and greatest tools to increase efficiency, woo clients, supercharge marketing and build better relationships. The best part? Most of these tools are absolutely free! Crystal will empower you with tools that will take the guesswork out of marketing via social media by demonstrating the true ROI.

 A Boomer and a Gen Y team up to offer you clear, fluff-free programs, filled with impactful strategies and time-saving tips that will raise your visibility as an employee or business owner via social networks. This partnership with veteran branding and generations speaker, Karen McCullough, CSP, and technology speaker, Crystal Washington has something for everyone. Book the keynote or choose from the following workshops: Social Media 101, Online Branding, LinkedIn, Twitter, or Facebook.