Denise Lee Yohn

In this timely and thought-provoking keynote, Denise shows business leaders how to future-proof their organizations by investing in what AI can’t replace: human insight, empathy, and connection. Drawing on recent workforce trends—including major layoffs in HR—Denise outlines three essential shifts: integrating employee and customer experience, co-creating culture and people strategies across departments, cultivating empathy organization-wide; This isn’t about resisting technology—it’s about pairing it with a people strategy that drives performance and resilience. Perfect for leaders who want to thrive in the age of AI with their people, not in spite of them.

Forget everything you think you know about workplace culture! You don’t need perks and parties. You need engaged employees who produce the right results and help you build a great brand. Denise shows you how to infuse your culture with your core brand values and align your people with your unique brand identity, so you produce a healthy organization and a valuable brand. Based on her bestselling book, FUSION, Denise shares the secrets behind the world’s greatest organizations and lays out the leadership playbook for achieving the brand-culture fusion you need to power your performance and future-proof your business.

You know how great brands dominate their fields. You experience it every time you pay a premium for a certain type of jeans, or see a line of people camping out to catch the newest smart phone release. Denise shows you how to achieve rock star brand status. Drawing from case studies, analyses, and interviews with brand leaders from the world’s leading brands, she shows you what great brands do and how to achieve the kind of brand leadership that everyone — from customers to employees to investors — wants a piece of.

Customer experience is the new competitive battlefield where customer loyalty is won or lost. And among employees, the war for talent is intensifying. How do you win on both fronts? Denise shows you how to align and integrate your employee and customer experiences—and unleash their combined power to fuel your growth. Learn how to design and deliver employee experiences that fully engage your people and translate into customer experience excellence. Denise lays out the complete game plan you need to win the hearts and minds of customers and employees.