Keynote Speaker Jackie Freiberg

Jackie Freiberg

Bestselling Author, Business Best-Practice Expert on Leadership, Innovation, Accountability and Change

  • Speaker's U.S. Fee Range
    $10,001 - $20,000 i
  • Languages Spoken
  • Travels From
    California, USA

Suggested Keynote Speeches & Programs

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About Speaker Jackie Freiberg…

Jackie is dedicated to helping leaders create BEST places where the BEST people can do their BEST work to make the world BETTER.

Not just a “fly by” speaker

“It was an absolute joy to hear you describe how we could lead with passion and hope. Your energy, insight, and powerful illustrations lit a fire under our leaders, and I am excited to witness the transformation that follows. We were impressed at how you tied your presentation in our theme for the retreat. We eagerly look forward to hearing from you and Kevin at our October Governance Conference and witnessing similarly impressive results with our board members.” President and CEO CHRISTUS Health

“If Jackie’s engagement with us and what we stand for was exceptional and definitely contributed in having a presentation that was tailor made for Smurfit Kappa. We rarely have a speaker who is able to articulate the content of the conference with the company agenda as you did.” CEO, Smurfit Kappa

I just started the CAUSE! book, and really enjoying it. Seeing you in person solidified that I’m a huge fan! I will be reading all of the books and recommending them as well. You did an excellent job of integrating examples from the PBGH and CVS Health as well as my son! I’m so very appreciative of this extra effort and I am very impressed!” CVS Heath, Strategic Account Executive

The homework you did showed as you spoke from the stage. You were completely connected to our culture and tied it in with your message perfectly. Thank you for your attention to detail and inspiring our group with strategies to take back to their business.” Member Education & Special Events Manager, Do it Best Corp..

“I consider Jackie to be a soulmate, she always looks for the good news stories to share. We consider it a real treat when we host Jackie.” Ken Blanchard, author “One Minute Manager”owner, The Ken Blanchard Companies

And rumor has it, Jackie is recognized as one of the “Top 30 Best Minds on Leadership” and is one of the most sought-after female business speakers in the nation.

Jackie is NOT into canned speeches. You will never get an off-the-shelf or ready-made speech. When you book Jackie, your speech will be “tailor made,” she will work closely with you to thread your objectives into her message and co-create a keynote that has ROI and lasting impact.

In addition to speaking, Jackie is an international bestselling author, business owner, and a leadership and culture consultant to various executive teams nationwide. She teaches graduate classes part-time at the University of San Diego, School of Leadership & Education Sciences and she also writes and speaks on the SheEconomy, a $20 Trillion female strength to know.

Her books include: the international bestseller, NUTS! Southwest Airlines’ Crazy Recipe for Business and Personal Success, its sequel GUTS!, BOOM! (7-timeless choices for inspiring leadership and accountability). NANOVATION (a how-to on innovation) and DO SOMETHING NOW and Be a PERSON OF IMPACT, two quick reads that will change your organization and your life. And most recently, CAUSE A Business Strategy for Standing Out In A Sea of Sameness. Companies that define themselves as cause-oriented stand out! They have better employee engagement, customer loyalty, stronger profitability and growth, all of which the Freibergs document in CAUSE!

 Jackie‘s clients span a wide range of industries and include:

  • Smurfit Kappa •TEDx •Navy Federal Credit Union • National Restaurant Assoc •Medtronic •Johnson & Johnson •Charles Schwab •Eli Lilly •Tampa General Hospital •Kohl’s •Hallmark •Stanford Children’s Hospital
  • CUNA •USAA •PNC Financial •Vail Resorts •Sony •Ken Blanchard Companies •McDonalds •National Life Group •Sundance Resorts •Kiewitt •Victoria Secret •Associated Builders & Contractors  •MorphoTrust •Cisco


  • Corporate Consultant, National Life Group, Corelation, Inc. and National Restaurant Association: Provides keynotes, workshops, consulting and coaching on Engagement, Leadership and Culture.
  • Public Speaking Coach to the United States Marine Corps Recruiting Office. Trained more than 1500 Marine Recruiters a year on the Fundamentals of Delivering a Winning Presentation. Semper Fi!
  • Member of the Southwest Airlines’ Culture Committee. One of only two non-employee members invited to serve on the highly influential leadership committee
  • Executive Consultant, Center for Creative Leadership, provided feedback to executives participating in a five-day Leadership Development Program
  • Manager of Corporate and Professional Programs, University of San Diego’s Executive Conference Center
  • Co-Founder University of San Diego’s Family Business Institute
  • Founded University of San Diego’s Certificate in International Business Program
  • Director University of San Diego’s Institute for Quality & Productivity
  • Professor; teaches leadership, public speaking, and communications courses as an adjunct professor
  • HR Specialist, College Recruiter and Employee Communications Manager, NCRCorporation
  • Doctorate degree, Leadership, University of San Diego
  • Master’s degree, Communication, San Diego State University
  • Bachelor’s degree, Communication, University of New Hampshire

Testimonials 6

  • It was an absolute joy to hear you describe how we could lead with passion and hope. Your energy, insight, and powerful illustrations lit a fire under our leaders, and I am excited to witness the transformation that follows. We were impressed at how you tied your presentation in our theme for the retreat.  We eagerly look forward to hearing from you and Kevin at our next conference.

    President and CEO

    CHRISTUS Health

  • “Jackie’s engagement with us and what we stand for was exceptional and definitely contributed in having a presentation that was tailor made for Smurfit Kappa. We rarely have a speaker who is able to articulate the content of the conference with the company agenda as you did.”


    Smurfit Kappa

  • “The homework you did showed as you spoke from the stage. You were completely connected to our culture and tied it in with your message perfectly. Thank you for your attention to detail and inspiring our group with strategies to take back to their business.”

    Member Education & Special Events Manager

    Do it Best Corp.

  • “Thank you, Kevin and Jackie, for being that voice above all voices in the mostly repetitive motivational speaker world. Your books, philosophies, and attention to what is important to getting the most out of your life has truly made a difference in mine!” “Thanks to you we are no longer dead people working! Dont get me wrong, we still have a ways to go, but I really believe that people are starting to enjoy coming to work. I hear it from the staff EVERYDAY!!! They tell me that they cant quite figure out what is different, but they enjoy coming to work!”

    ISU Credit Union, Paul Gaumer-Executive Vice President

  • “Jackie’s message was absolutely right on target with our objectives to build our brand, grow our culture and serve our people. Jackie set the tone for the entire executive meeting—everyone kept quoting things from Jackie’s kick-off presentation. Jackie has an extremely engaging style—upbeat, and a great presence as she works the entire room. It was, without a doubt, very worthwhile to have Jackie. I would highly recommend her to others.”

    Mark Webb

    Director of HR, Elbit Systems of America

  • “Jackie Freiberg’s presentation was right on target with McDonald’s values. The messages around creating an empowering work environment were perfect!”


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Create a Culture of Innovation: Notice, Lead and Innovate

Innovation is THE business obsession. Yet many business leaders will admit to being slow adopters.

Dr. Freiberg will show you how to create a culture of innovation where everyone owns innovation.  Where everyone Notices, Leads, and Disrupts to create POI (pockets of innovation). In this keynote, Dr. Freiberg will challenge YOU to lift off the blinders, collaborate and create positive change in your corner of the business.

She will help you create a culture where teams of intrapreneurs dare to try.

Jackie will share ideas for how you can…

  1. Get everyone wired for innovation
  2. Get comfortable being uncomfortable
  3. Question the unquestionable
  4. Use limitations to drive creativity

The fact is innovative companies have cultures where it is safe for people at all levels to try new things, test ideas, be entrepreneurial, and lead positive disruptions. Jackie will help you accelerate innovation by sharing practices from some of the most innovative companies in the world.

Re-Think, Re-Imagine, Re-Create Your Leadership Brand

The leader of the past is a person who knows how to tell, the leader of today is a person who knows how to ask, who knows how to inspire a movement, who knows how to look for the story behind the story, and who knows how to tap a collection of talents.

Dr. Freiberg will re-frame leadership for today and beyond. She will challenge you to rethink your leadership brand and engage in a journey of personal and professional development by embracing 10 strategies to build a more intentional and impactful leadership brand.

By deploying these gutsy strategies you will bring the gift of leadership to life in your organization.

Culture & Engagement: Culture is as much the will of the people as it is the will of the leaders.

For more than 25 years, Jackie has been studying, writing about and working with the BEST places, where the BEST people can do their BEST work to make the world BETTER (way before it was cool to be a Best place). And for over 10 years Jackie served as one of only 2 outside members of Southwest Airline’s world famous Culture Committee. Three of her many passions are helping leaders do culture, engagement and leadership for the right reasons.

The scarcest resource in organizations right now is not money, talent, ideas or power, it’s people who DO, people who add value, people who get things done and dare to try… It’s people who lead and inspire leadership in others.

The problem… the average company is, well… just average!  Sadly even with engagement being the buzz in so many organizations, engagement scores in this country are not headed in the right direction, they remain flat. We still have an epidemic, too many Dead People Working.

But the truth is, everyone wants to add value and Jackie will show you what it takes to create a work environment, where people are enabled and empowered, a culture where everyone comes to work engaged and willing to bring their innovative ideas to life to create a branded experience inside and out.

The “SheEconomy” An Untapped $22 Trillion Trend You Need to Know About!

If you market to her, sell to her, hire her, work with her, live with her and/or love her this keynote will change you.

Dr. Jackie Freiberg calls all business leaders to discover what is at the intersection of some very powerful “NEED to KNOW” global trends.  In this priceless keynote Jackie unveils an economy that is under-represented, misunderstood and often times ignored! Businesses are leaving millions of dollars and very loyal customer all on the table because they do not take her seriously and they do not fully understand what SHE wants. The businesses that continue to ignore, misrepresent or misunderstand her are at great risk.  She is a force to know, understand and represent wisely. If mined correctly these global trends complimented by her purchasing power provide a rich, loyal and extremely profitable consumer demographic to know and serve.

Take Aways:

  • Global trends worth trillions, revealed and exposed
  • How to look beyond the trends to find the untapped opportunity
  • How to lead, notice and disrupt your own industry innovations
  • Examples of the successful businesses that have disrupted the market place by tapping into the trends and created a loyal faithful brand following out of the growing and spend conscious SheEconomy.

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