Keynote Speaker Rita Gunther McGrath

Rita Gunther McGrath

Globally Recognized Strategist

  • Speaker's U.S. Fee Range
    $30,001 - $40,000 i
  • Languages Spoken
  • Travels From
    New York, USA

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Rita McGrath’s Key Accomplishments Include . . . 

Rita Gunther McGrath, a Professor at Columbia Business School, is regarded as one of the world’s top experts on strategy and innovation with particular emphasis on developing sound strategy in uncertain and volatile environments. Her ideas are widely used by leading organizations throughout the world, who describe her thinking as sometimes provocative, but unfailingly stimulating. She fosters a fresh approach to strategy amongst those with whom she works.

Why Rita Gunther McGrath

  • Learn directly from the global management thinker being credited with shaking up strategy field. You will learn why conventional assumptions (for instance, that other firms in your industry are your most significant competitors) can actually be dangerous traps. You’ll walk away with insight into the new playbook for strategy today. Clayton Christensen has called these ideas ‘some of the most important tools of management and strategy that have ever been developed.’
  • “Rita’s ideas are widely used by leading organizations throughout the world who describe her thinking as sometimes provocative, but unfailingly stimulating. You will benefit from a fresh, engaging and approachable way to get people to break out of their conventional mindset and challenge their taken for granted assumptions. She fosters a fresh approach to strategy amongst those with whom she works. Your audience will leave inspired and energized.”
  • Rita has a rare ability to synthesize connections between concepts and ideas and create extremely practical take-aways for her audiences. She is one of the best-connected management thinkers in the world, and has a vast treasure trove of examples and stories that illustrate key themes. She also has a considerable inventory of potential topics she can speak to, and can customize her presentations in advance and be very flexible in delivery in the moment.

Rita has been recognized as one of the Top 10 Most Influential Business Thinkers by Thinkers50 in 2015 and 2013. Thinkers50 presented Rita with the the Distinguished Achievement Award for Strategy in 2013. She has also been inducted into the Strategic Management Society “Fellows” in recognition of her impact on the field.

Rita maintains an active social media presence, and has been rated one of the 25 smartest women to follow on Twitter by Fast Company Magazine. She consistently appears in rankings of the top business school professors to follow on Twitter. Rita was voted HR Magazine’s Most Influential International Thinker, writes regularly for Fortune magazine’s online edition, authors a regular column, “The Entrepreneurial Strategist” for Inc magazine and blogs regularly at Rita is also one of the Wall Street Journal’s Experts.

Rita’s latest, best-­‐‑selling book, The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business, was recognized by Strategy+Business as the

#1 business book of the year. Rita has co-­‐‑authored three previous books: Discovery Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity (2009); MarketBusters: 40 Strategic Moves that Drive Exceptional Business Growth (2005); and The Entrepreneurial Mindset (2000), all published by Harvard Business Review Press.

MarketBusters has been translated into ten languages and was named one of the best business books of 2005 by Strategy+Business.

Rita is one of the most widely published authors in the Harvard Business Review, including the best-­‐‑selling “Discovery Driven Planning” (1995), which was recognized as an early articulation of today’s “lean” startup philosophy and has been praised by Clayton Christensen as one of the most important ideas in management -­‐‑ ever. She is a highly respected academic researcher whose work has won awards from the most prestigious management journals.

More About Speaker, Rita McGrath. . .

Rita joined the faculty of Columbia Business School in 1993. Prior to life in academia, she was an IT director, worked in the political arena, and founded two startups. She received her Ph.D. from the Wharton School, University of Pennsylvania and has degrees with honors from Barnard College and the Columbia School of International and Public Affairs. She is married and is proud to be the mother of two delightful grownups.

Testimonials 3

  • “I found Rita’s topic very relevant to our industry and her presentation very concise.  At my invitation, Rita was our keynote speaker at our Annual Convention with an audience of about 350 luxury hoteliers and executives from around the world.  Rita did a great job of getting the message across in 45 minutes, as she is a great speaker and connects well with the audience.  Rita speaks from her heart and does not use notes.  It is very conversational.  In our post-event survey, Rita’s  presentation was ranked the highest of all external speakers.”

    Ted Tang

    President & CEO, Leading Hotels of the World

  • “Rita’s keen insights into strategy building—and avoiding creative destruction—were a perfect fit with our conference focus. Based on continuing feedback this evening, my leaders especially connected with her messages about rethinking assumptions and asking ourselves the necessary provocative questions.”

    Esat Sezer

    Senior VP and CIO, Coca-Cola Enterprises

  • “Rita is a delight to work with. Incredibly sharp, very thoughtful, personable and highly organized – I have yet to meet another speaker who carries their own clicker, a spare clicker, spare batteries for the spare clicker… She is genuinely interested in her audience, her material is absolutely world-class and she enjoys and excels at Q&A. Rita’s opening talk was a great way to set up this year’s Business of Software Conference, her material both stimulating and directed at the needs and interests of the group. Brilliant minds aren’t always the easiest ones to work with, Rita is a shining exception.   I would add her voice is so calm and authoritative that Rita should think about a second career doing satellite navigation voices.”

    Mark Littlewood

    Business of Software, produced by the Business Leaders Network

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